AI IN RETAIL: TRANSFORMING THE SHOPPING EXPERIENCE
Keywords:
Artificial Intelligence In Retail, Machine Learning Applications, Personalized Shopping Experience, Retail Automation, Customer Experience EnhancementAbstract
This comprehensive article explores the transformative impact of artificial intelligence technologies across the retail sector. The article examines how AI implementations revolutionize retail operations, from personalized shopping experiences and customer support to inventory management and fraud prevention. The article investigates key technological developments, including recommendation systems, dynamic pricing, conversational AI, voice commerce, visual search, and augmented reality. Through a detailed analysis of implementation cases and industry research, the article demonstrates how AI solutions enhance operational efficiency, improve customer engagement, and drive innovation in retail while addressing critical challenges in technical implementation, privacy, security, and ethical considerations.
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