Vinodhini Chandrasekaran. A STATISTICAL FRAMEWORK FOR ASSESSING SALES UPLIFT FROM RETAIL STORE LAYOUT CHANGES. IJRCAIT [Internet]. 2025 Jan. 28 [cited 2025 Sep. 3];8(1):822-34. Available from: http://ijrcait.com/index.php/home/article/view/IJRCAIT_08_01_062