Gaurav Gupta. “DIGITAL TRANSFORMATION IN THE AUTOMOBILE INDUSTRY: A TECHNICAL ANALYSIS OF CUSTOMER SUCCESS ENHANCEMENT”. INTERNATIONAL JOURNAL OF RESEARCH IN COMPUTER APPLICATIONS AND INFORMATION TECHNOLOGY (IJRCAIT) 8, no. 1 (January 21, 2025): 428–440. Accessed September 3, 2025. http://ijrcait.com/index.php/home/article/view/IJRCAIT_08_01_036.