Rajesh Kumar Srirangam, Sudheer Chennuri, and Vasudev Pendyala, “TECHNOLOGICAL DISRUPTION IN P&C INSURANCE: THE IMPACT OF ADVANCED ANALYTICS ON RISK ASSESSMENT AND CUSTOMER ENGAGEMENT”, IJRCAIT, vol. 7, no. 2, pp. 1224–1237, Nov. 2024, Accessed: Aug. 30, 2025. [Online]. Available: http://ijrcait.com/index.php/home/article/view/IJRCAIT_07_02_094