VAISHNAV YERRAM. COMPREHENSIVE DIGITAL TRANSFORMATION IN RETAIL: AN ENTERPRISE RESOURCE PLANNING AND ADVANCED TECHNOLOGY INTEGRATION FRAMEWORK. INTERNATIONAL JOURNAL OF RESEARCH IN COMPUTER APPLICATIONS AND INFORMATION TECHNOLOGY (IJRCAIT), [S. l.], v. 8, n. 1, p. 1782–1794, 2025. Disponível em: http://ijrcait.com/index.php/home/article/view/IJRCAIT_08_01_130.. Acesso em: 1 sep. 2025.